Assistant Manager - Marketing

• The position has the overall responsibility for carrying out all marketing & brand building activities for the Pune Projects.
• Developing marketing & sales strategies to build consumer preference and drive volumes.
• Coordinating with advertising agencies, media planning, event planning (customers & CPs), managing publicity campaigns, monitoring annual budgets, AOPs etc.
• Lead generation from inbound / outbound calls and assist the sales team to get site visits. Customer Segmentation and effective targeting.
• Support in creation and development of marketing collaterals.
• Lead product campaigns, Manage and Track Campaigns, ROI.
• Brand Development, overlooking Digital Campaigns, ATL BTL Marketing.
• Responsible for customer experience

KEY SKILLS :

• The candidate should possess good knowledge on marketing, branding, advertising, market research, sales and commercial management.
• Good communication & Inter-personal skills.
• High on creativity and organizational skills.